Atelier Cologne × New Normal

Capturing emotion through design. Atelier Cologne approached us to renew their brand storytelling for a new generation of fragrance lovers, more digital, more emotional, yet deeply authentic. We redefined their visual and verbal identity, bringing a modern clarity to the brand’s poetic soul. From color to composition, every element was designed to express the essence of emotion — pure, luminous, and timeless. Because a scent is not a product, it’s a story that lingers.