Embrace the New

We help startups, pure players and legacy brands get ready for their next big steps. From crafting their identity to strengthening their digital journey and driving worldwide recognition, we do whatever it takes, from day one to global fame.

 

New Normal is a Paris-based, full-service strategic and creative consultancy. Backed by a network of over 250 talented professionals, we shape what’s next through bold brand strategies, distinctive identities, immersive digital experiences, and impactful advertising campaigns. Over the years, we’ve had the privilege of working with prestigious brands such as Louis Vuitton, Saint Laurent, Givenchy, Hermès, Kenzo, Boucheron, Lancôme, L’Oréal, Omega, Moët Hennessy, Clos 19, Château Palmer, AccorHotels, Petit Bateau, Puma, Adidas, Leica, Samsung, LG, Carrefour, Fnac Darty, Maisons du Monde, SNCF, BNP, AXA, HelloBank, Ma French Bank, Orange, La Poste, Vodafone, SFR, Bouygues Telecom, Nescafé, Maggi, ENGIE, Cisco, Saint-Gobain, Airbus, ADP, Sanofi, Eiffage, Renault, GEO Magazine, ELLE Magazine, RTL, Canal+, M6, WWF, the Louvre Museum, the International Red Cross, LICRA, SIG, the French Conseil d’État, and many more.